Tesco Case Study

Tescos main toyivities - selling -Financial services Its a major global retailer 1) Retail activity 5 store formats * Tesco extra * Tesco superstore * Tesco metro * Tesco express * One stop Non-food ventures -Tesco Homeplus Dobbies Since 2005, they squander opened a member of non-food outlets Tesco Homeplus, Dobbies( garden centres) 2) margeing activity Tesco Bank A will to extend their involvement in the financial services Service credit cards/ loans/ mortgages/ saving accounts/ insurance Its run independently from the rest of the businessIt was a 50/50 adjunction venture with RBS( Royal Bank of Scotland) But the 28 of July 2008, Tesco bought out the shares of RBS . Internet tesco. com .Telecom Tesco mobile, its a joint venture with O2 The scale of its operation 1994 First move into Central Europe 1998 First move into South East Asia 2007 First move in atomic number 20 2008 First wholly owned Tesco opened in Guangzhou, China China/ Czech Republic/ Hungry/ Republic of Ireland/ Japan/ Malaysia/ Poland/ Slovakia/ South Korea/ Thailand/ Turkey/ Uk/ US They entered the US grocery market in 2007 Through the opening of a new chain Fresh & EasyOver the past 10 years, the profits per year have constantly appendd Tescos business strategy At the core of Tescos business model is a focus on trying to mitigate what we do for customers .To create value for customers In such way that if the business is performing well in the eyes of the customers, then it will also be performing well for other stakeholders Strategy in the UK Growth is sought through expansion into markets such as financial services, non-food and telecom Strategy right(prenominal) the UK Growth is sought by entry into locations, most recently China, India and in the USTargets are defined under Five prospective of the steering wheel -community -operations - tribe -finance -customer To increase the customer loyalty is the single most important driver of long term financial performance Tescos corporate c ulture Customer is female monarch . a customer centric company . a customer focused company Maintaining a global staff retention The average longevity at bottom the Tesco management is around 14 years e. g. the CEO Sir Terence Leahy joined Tesco in 1979 after graduation Its one of the KPI ( Key Performance Indicator) everyone feel accountable for the companys successEvery little helps A relatively flat grade structure Five aims Whereas 470,000 employees e. g. top grade 200 people The companys values .We treat people how we like to be treated * work as a team * trust and respect from each one other * listen, support and say thank you * share knowledge and experience No on tries harder for customers * understand customers * be first to meet their needs * act responsibly for our communities Tesco has a rather unique approach of risk management * diversification both geographically and in areas * risk devolvement at thedepartment level * absence of overall risk management